1. Amamoda – who is she? What is she about? Who is she for?
The creation of my project “Amamoda” began during the period when I lived in Spain. The pseudonym “Amamoda” in Spanish is “ama la moda” – “love fashion” and it is also an abbreviation of my first and last name (Anna Mashkovskaya). Love for fashion for me is not just an interest in clothes and accessories, but above all a love for beauty in any of its manifestations.
One of my first fashion projects was a project in which I interviewed famous fashion people, business owners or managers, successful in their field, in order to get an expert opinion, find out what trends they follow in their industry and what it means to them personally. the concept of fashion. One of the most memorable was an interview with a famous restaurateur: special attention was paid to the stylish interior, color schemes, shapes, furniture and fittings. All this together shows the prestige and trendiness of the location.
Amamoda is a lifestyle for me, people who surround me, for which, just like for me, it is important to appreciate and create beauty. I help people see the beauty and aesthetics in everything that surrounds them with the help of my unique vision. Amamoda is for everyone, regardless of age or gender.
In the modern world, it is very difficult to notice something beautiful around you living in monotonous gray everyday life. Considering from the point of view of neural connections and the logic of thinking, it is possible to reconfigure our consciousness and shift the focus of attention so that even in a gray and uncomfortable fog we can see something mystically bewitching, magical and positive.
My main goal is to give people positive emotions and highlight for those who need the ways, thanks to which they can see the world in a different way through my own prism of perception. That is why my brand is about transformational codes, the individuality of each person and about the vision of the universe, the features and needs of the present time (unpacking oneself as a person, perceiving oneself as an individual, manifestation, awareness, scaling, etc.).
2. What is your manifestation?
In my opinion, and in the opinion of others, my manifestation lies in my multifacetedness, that is expressed in the fact that I am able to create a large number of worthy products equally well and without compromising quality and fullness. My manifestation is also in my courage to fulfill my dreams, desires, spontaneous ideas that respond to my inner feelings and intuition. I am not afraid to take risks and act regardless of my age and from all sorts of social restrictions, I go for broke in manifesting myself in different areas: I try myself as a singer, perform on stage, record songs. I do not divide everyone into good and bad, thanks to the high level of my empathy, I am able to feel people deeply, their energy fields, as well as find people close to me in spirit who are in the same stream with me.
My manifestation also lies in the ability to reveal the creative potential of other people: I can help a person and highlight his creative abilities, gain self-confidence and learn how not to be afraid to show up. I believe that many will be able to be inspired, set priorities correctly and find themselves and their own path, having learned my experience.
3. What is your inspiration? Who is the idol and ideological inspirer for you?
I am very inspired by travel and the very opportunity to live in another country, get acquainted and come into contact with another culture. One of the main stages of my life that shaped me as a creative person, filled me with inspiration and revealed me as an artist, was the period of my work as a model in the Philippines. I was lucky enough to work with a huge number of talented and creative photographers, makeup artists and stylists, to take part in filming in incredible fantastic locations. Thanks to this experience, I gained a wide vision, which was expressed in my work.
I am inspired by architecture, great artists, art in general. I am a multifaceted person, I really like to try something new, to learn different facets of people and myself. That is why I try to avoid Russian-speaking communities, when I am in a completely new place for myself, as this slows down the process of adaptation and integration into a new culture and society.
When traveling, I really like to try local cuisine, visit and discover new places that amaze with the aesthetics of dishes, their extraordinary presentation and serving, their decor and design that delight the eye, encourage creativity and the creation of real masterpieces.
I am inspired by passionate people who are fully involved in their work; elements, ocean and waves; minimalism, simplicity.
4. Recently you presented your debut song “Multifaceted”. Tell us about the process of its creation. What is the main idea you wanted to convey with the help of music and lyrics?
Recently, I felt the need for my transformation and the maximum filling of myself with feminine energy. I signed up for all women’s practices, vocals, dances, etc. I really wanted to create an author’s dance that could reveal my inner state and convey it with the help of beautiful movements. Having started working with the choreographer, I realized that one very important detail – music – is lacking in this unique performance to convey the full depth of my ideas. The idea of creating an author’s song came to me just at that moment.
And then, I meet a talented and creative musician and sound producer Nikita on my way, having sent a request to the universe. We began work on writing lyrics and music after our personal communication and discussion of all the details and the desired result. I was absolutely ready for any musical experiments and creativity in any of its manifestations.
The song “Multifaceted” is a product of the joint work of a large number of creative people, it is not for everyone, and it is for conscious people striving for manifestation. With its help, I wanted to share my inner world and support people who are feeling bad and hard, help them rise and make their choice: either give up and live in a gray world, or take off and surrender to the flow of their manifestation, trust themselves and what the Universe has prepared for us. My song is a hymn and a call to manifestation.